Seiko Identity Problem in the West
A clear analysis of the Seiko identity problem, examining pricing, perception, and how the brand is repositioning in the West.
Watch & Bullion
Journal
Independent watch analysis, reference guides and collector opinion from Watch & Bullion in Gibraltar. Independent watch analysis, buying guides and collector opinion from Gibraltar.
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Swatch Group Morgan Stanley Watch Report Dispute Explained
Swatch Group has challenged the Morgan Stanley watch report, disputing brand-level estimates and raising wider questions about how the Swiss watch industry is analysed.
Heritage in Luxury Watches: Brand Continuity
Heritage in Luxury Watches shapes brand continuity, engineered scarcity, and long-term value across Rolex, Patek Philippe, and independent makers.
Chanel Watchmaking
Long viewed as a fashion-led brand, Chanel has spent decades quietly building serious watchmaking capability through in-house manufacture and strategic minority investments, including its stake in…
Rolex CPO Sales Explained
An examination of reported Rolex CPO sales figures, how those estimates are constructed, and whether they reflect real transaction prices in the secondary market.
Louis Vuitton Tambour Convergence Review
An editorial review of the Louis Vuitton Tambour Convergence, examining its guichet display, proportions, and evolving watchmaking direction.
Why Rolex Collecting Resembles Stamp Collecting
Rolex collecting is often misunderstood. Looking beyond status and investment, this article explores why it closely resembles stamp collecting, where small details, rarity, and knowledge quietly…
The Psychology of Luxury Watch Pricing
An academic examination of how luxury watch pricing shapes perceptions of fairness, trust, and value, drawing on behavioural economics and social psychology.
Waiting List Psychology in Luxury Watches
Waiting list psychology in luxury watches has become one of the defining features of modern watch collecting culture. For brands such as Rolex, Patek...
Sapphire Crystal in Watches: The Definitive Technical Guide
Sapphire crystal is one of the most commonly referenced specifications in modern watchmaking and one of the least understood. It is often treated as...
Everything You Need to Know About the Raymond Weil x seconde seconde
Raymond Weil has a long history of producing refined dress watches, yet the brand has never been afraid to introduce a touch of personality...
How Watch Anish Changed Watch Collecting
I remember the first time a friend showed me the Watch Anish account on a new platform at the time called Instagram. I had...
